If you want to understand what a media buyer typically makes, don’t bother running a Google search to see what comes up. From my experience when reviewing the various sources out there such as Zippia or Salary.com they always seem disconnected from the realities of the digital media industry.

It’s a common question I often receive from people just recently out of school who have an interest in becoming a digital media buyer.

Although there is high demand for digital media buyers of all calibers, breaking in can be tough however not impossible. In fact, once you have established at least some basic level of experience it suddenly becomes easy. As a person who has hired many media buyers over the years, here are the tips I often provide to people thinking about entering the field.